Project Name
Paid Media Management
Client
Algrand
Our Role
PPC
Tags
Marketing, Agency
PPC Campaigns that deliver. Whatever the budget
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GROUNDWORK
Algrand is now on a growth trajectory thanks to a recent funding round. Neat required a website that educated potential clients as well as sorted site users into specified user categories given the increasing focus on entering new areas and aggressive client acquisition. Additionally, they wanted to support ongoing marketing initiatives that were designed to pair users with the appropriate Neat service.
Algrand hired Jam, and we were delighted to design a complete client journey from awareness through conversion and beyond. The assignment involved developing new website, search marketing, social media, and video content.
“We are blown away by Jam’s focus on our business goals and ensuring we were informed every step of the way”
As with almost every other aspect of every other industry since the coronavirus pandemic hit, there has been a huge upheaval in the way that content marketing operates.
THE CHALLENGE
As a new business Algrand needed results, fast. This ruled out long-term marketing strategies such as Content Marketing, SEO or Social Media Marketing. This was coupled with an initially conservative budget.
RESULTS
At Jam Creative we weren’t put off by Algrand’s conservative budget. In fact, we took it as a challenge. Within 60 days of the PPC campaigns going live we were able to deliver hundreds of leads which then went on to generate income for their business.